Certificate Course on Data Analysis |
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Duration: 2 Months Training + 2 Months Internship |
Certification Validity: 5 years |
Course Overview
Unlock the Power of Data Analysis
Learn how to analyze, visualize, and share insights from data using two of the most powerful tools in the industry: Power BI and Tableau. This comprehensive course is designed to give you practical skills in data analysis, data visualization, and reporting. Whether you’re a beginner or looking to advance your skills, this course will help you become proficient in using both PowerBI and Tableau to turn data into actionable insights.
Why Take This Course?
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In-Demand Skills: Master two of the most widely used tools in the data analytics industry.
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Hands-On Experience: Practical, project-based learning with real-world data.
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Expert-Led: Learn from experienced instructors with industry expertise.
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Certificate: Receive a recognized certification upon successful completion.
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Career Opportunities: Improve your data analysis skills for better job prospects and career growth.
Who Should Enroll?
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Aspiring Data Analysts: Looking to gain hands-on experience in PowerBI and Tableau.
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Business Professionals: Seeking to enhance data-driven decision-making in their organization.
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Students: Wanting to add data analysis tools to their skill set for future job opportunities.
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Anyone Interested in Data Visualization: Those looking to break into the data science or analytics field.
Course Learning Objectives
By the end of this course, you will be able to:
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Understand the fundamentals of data analysis and visualization.
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Connect PowerBI and Tableau to multiple data sources (Excel, databases, cloud, etc.).
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Clean and transform raw data into structured formats for analysis.
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Create a wide range of interactive and insightful visualizations.
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Use advanced features in PowerBI and Tableau for data modeling and analysis.
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Build interactive dashboards for data exploration and presentation.
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Effectively share your reports and dashboards with stakeholders.
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Gain hands-on experience with real-world case studies and projects.
Course Contents
Part-I PowerBI
Introduction to Business Intelligence and Power BI
1. Introduction to Business Intelligence (BI)
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What is Business Intelligence?
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Definition: BI refers to technologies, applications, and practices for the collection, integration, analysis, and presentation of business information to help in decision-making.
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The need for BI: Data-driven decisions improve operational efficiency, competitive advantages, and overall business performance.
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Key Components of BI: Data collection, data storage, data analysis, reporting, and visualization.
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BI Tools Overview: SQL-based tools, Excel, Power BI, Tableau, SAS, etc.
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Overview of Power BI
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What is Power BI?
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Components of Power BI:
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Power BI Desktop: The primary authoring tool to create reports.
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Power BI Service: The online platform for publishing, sharing, and collaborating on reports and dashboards.
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Power BI Mobile: Access and interact with reports and dashboards on mobile devices.
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Benefits of using Power BI: User-friendly, scalable, rich visualizations, integration with multiple data sources, and strong community support.
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Power BI vs other BI Tools: A comparison of Power BI with tools like Tableau, QlikView, etc.
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2. Power BI Interface Overview
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Walkthrough of the Power BI Desktop interface.
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Exploring key sections: Ribbon, Fields Pane, Visualizations Pane, Report View, Data View, and Model View.
Connecting to Data Sources and Data Transformation
1. Connecting to Data Sources
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Types of Data Sources in Power BI:
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File-based sources: Excel, CSV, Text files.
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Database sources: SQL Server, Oracle, MySQL, PostgreSQL, etc.
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Cloud-based sources: Azure SQL, Google Analytics, Salesforce, etc.
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Web-based sources: JSON, XML, Web data (via APIs).
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Connecting to Data in Power BI:
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Step-by-step process to connect to Excel, SQL Server, and Web-based data sources.
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Using Get Data wizard in Power BI Desktop to import data from different sources.
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Preview data before loading into Power BI.
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2. Data Transformation and Cleaning
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Introduction to Power Query Editor:
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What is Power Query Editor?
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Using Power Query to clean, filter, and transform data.
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Hands-on: Opening Power Query Editor and understanding its interface.
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Data Transformation Tasks:
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Filtering Rows: Remove rows based on specific conditions or filters.
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Removing Columns: Delete unnecessary columns from your data.
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Renaming Columns: Change column names to make them more user-friendly.
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Hands-on Examples:
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Cleaning a sales dataset: Removing invalid rows, renaming product categories, filtering rows with no values, etc.
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Data Modeling and DAX
1. Data Modeling in Power BI
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Understanding the Power BI Data Model:
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Power BI uses a tabular data model, which is a columnar database optimized for analytical queries.
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Exploring relationships between tables: Why they matter in BI solutions.
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Relationships in Power BI:
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One-to-One: Each record in one table corresponds to one record in another.
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One-to-Many: A record in one table corresponds to multiple records in another (e.g., one customer can have many orders).
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Many-to-Many: Multiple records in one table correspond to multiple records in another (e.g., many students enrolled in many courses).
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Creating Relationships Between Tables:
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Creating relationships manually in Power BI.
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Understanding relationship direction and cross-filtering.
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Cardinality: One-to-One, One-to-Many, and Many-to-Many relationships.
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2. DAX (Data Analysis Expressions)
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Introduction to DAX: DAX is a formula language used in Power BI to define calculations and business logic.
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Basic DAX Functions:
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SUM: Calculates the sum of a column.
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AVERAGE: Returns the average of a column.
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COUNT: Returns the number of rows in a column.
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FILTER: Filters a table or column based on a condition.
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3. Creating Calculated Columns and Measures:
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Calculated Columns:
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A new column created by applying DAX formulas to existing data.
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Example: Adding a “Profit” column by subtracting the “Cost” column from the “Revenue” column.
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Measures:
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Measures are dynamic calculations based on user interaction with visualizations.
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Example: Creating a measure for “Total Sales” or “Average Order Value.”
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Power BI Service, Dashboards, and Sharing
1. Power BI Service Overview
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What is Power BI Service?:
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Introduction to Power BI’s cloud-based service.
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How it differs from Power BI Desktop: publishing, sharing, and collaboration features.
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Publishing Reports to Power BI Service:
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Step-by-step process to publish reports from Power BI Desktop to the Service.
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Data refresh and security considerations.
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Creating Dashboards:
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Dashboards in Power BI: A collection of visualizations from different reports.
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Creating a new dashboard from Power BI Service.
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2. Best Practices for Dashboard Design
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Effective Design Principles:
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Simplicity: Focus on what matters.
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Consistency: Use similar visual styles for related data.
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Clear Titles & Labels: Ensure that the users can understand data at a glance.
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Designing Visualizations:
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Use appropriate charts for data visualization (Bar charts, Pie charts, Line charts, etc.).
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Utilizing slicers and filters for interactive dashboards.
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Tips for making dashboards user-friendly.
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3. Hands-on Exercise: Build a Dashboard:
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Build a dashboard by pinning visuals from reports in the Power BI Service.
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Add interactivity using slicers and filters.
Sharing, Collaboration, and Capstone Project
1. Sharing and Collaboration in Power BI
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Sharing Reports and Dashboards:
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How to share your reports and dashboards with stakeholders.
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Sharing options in Power BI: Share with individuals, groups, or publish to web.
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Permissions and access control.
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Collaboration Features:
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Using Power BI Workspaces for collaboration.
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How to create and manage workspaces.
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Annotating and commenting on reports.
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2. Power BI Mobile App
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Accessing Reports on Mobile: Viewing and interacting with reports and dashboards on the go.
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Optimizing Reports for Mobile Devices: Best practices for creating mobile-friendly reports.
3. Capstone Project: Building a Complete Power BI Solution
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Overview of the Capstone Project:
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Participants will work on a real-world data set to build a complete Power BI solution.
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Key steps: Data connection, data transformation, modeling, and visualization.
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Participants will publish their solution to Power BI Service and share it.
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Hands-on: Build Your Solution:
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Work on the project individually or in groups, apply DAX, create relationships, build interactive reports, and publish to Power BI Service.
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Final Presentation:
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Present your Power BI solution, explain the workflow, and discuss the insights provided by the report/dashboard.
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Part-II Tableau
1. Tableau Introduction and Products
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What is Tableau?
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Key Features of Tableau:
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Tableau Products:
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2. Connecting to Data Sources
Types of Data Connections in Tableau:
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File-based Data Connections:
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Excel: Connect to Excel files for analysis and create visualizations with the imported data.
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Text Files (CSV): Easily import CSV files into Tableau.
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JSON: Connect Tableau to JSON files to work with structured data.
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Access Database: Connect to Microsoft Access databases.
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3. Data Preparation and Cleaning
Using Tableau Prep for Data Cleaning:
Tableau Prep is a tool that facilitates data cleaning, transformation, and shaping.
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Connect to Data: Import data into Tableau Prep from multiple sources.
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Data Transformation: Modify and clean data by filtering rows, renaming columns, changing data types, etc.
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Join and Union: Combine data from multiple tables or files using joins and unions.
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Filtering Data: Remove unnecessary rows based on conditions like null values or outliers.
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Handling Missing Data: Use techniques such as data imputation or removing incomplete records .
Data Transformation Tasks:
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Splitting and Merging Columns: Break down columns into multiple values or merge multiple columns into one.
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Grouping Data: Create custom groupings for categorical data.
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Pivoting Data: Convert columns into rows and vice versa.
4. Data Modeling
Understanding Data Structure:
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Dimensional Data Model: Involves dimensions (descriptive attributes) and facts (quantitative metrics). This structure is crucial for BI tools like Tableau.
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Star Schema: A type of schema in data warehousing where fact tables are connected to dimension tables, resembling a star.
Types of Relationships:
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One-to-One (1:1): Each record in one table relates to a single record in another table.
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One-to-Many (1:N): One record in a table relates to many records in another table (e.g., one customer has many orders).
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Many-to-Many (N:M): Multiple records in one table relate to multiple records in another (e.g., a student can take many courses, and a course can have many students).
Building Data Models:
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Creating Relationships Between Tables: Using primary and foreign keys to relate tables and build an integrated model.
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Aggregating Data: Summarizing data into higher-level insights such as averages, counts, and sums.
5. Data Visualization
Creating Visualizations:
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Basic Charts: Line charts, bar charts, pie charts, and area charts to visualize trends, categories, and distributions.
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Advanced Charts: Heat maps, bullet charts, histograms, box plots, and waterfall charts.
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Geospatial Visualization: Mapping geographic data with Tableau’s built-in map visualizations (e.g., latitude and longitude).
Types of Visualizations:
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Trend Analysis: Display time series data to identify patterns and trends over time.
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Distribution: Visualize data distribution using histograms and box plots.
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Proportional: Pie charts and stacked bar charts to show the proportion of categories.
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Comparisons: Side-by-side bar charts or line charts to compare different categories.
Interactivity:
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Filters: Allow users to filter data in visualizations.
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Parameters: Enable users to dynamically control filters and other inputs.
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Highlight Actions: Highlight certain elements when a user interacts with the chart.
6. Calculated Fields and Functions
Basic Functions:
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String Functions: CONCATENATE, UPPER, LOWER, TRIM.
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Date Functions: DATEADD, DATEDIFF, TODAY, NOW.
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Number Functions: ROUND, ABS, CEILING, FLOOR.
Conditional Statements:
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IF-THEN-ELSE: Define logic to categorize or modify data based on conditions.
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CASE Statements: A shorthand version of IF-THEN-ELSE for multiple conditions.
Aggregations:
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SUM, AVG, COUNT: Common aggregate functions.
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Window Functions: Create moving averages, rank data, or calculate cumulative sums.
7. Dashboards and Storytelling
Creating Dashboards:
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Building Dashboards: Combine multiple visualizations into a single view. Arrange them in an interactive, easy-to-understand layout.
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Use of Filters: Add global filters and slicers to provide interactivity within dashboards.
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Actions: Add filter, highlight, and URL actions to create a more interactive user experience.
Storytelling:
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Creating Stories: Organize visualizations into a narrative format where data points guide the audience through a sequence of insights.
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Narrative Flow: Create a story that leads from insights to conclusions, highlighting key points and decisions.
8. Tableau Public and Sharing Insights
Using Tableau Public:
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Creating Visualizations in Tableau Public: Build reports and share them publicly with the Tableau community.
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Publishing Dashboards: Publish dashboards to Tableau Public for others to explore and comment.
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Embedding Visualizations: Embed Tableau visualizations in websites, blogs, or social media.
Sharing Insights with Tableau:
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Tableau Server & Tableau Online: Share and collaborate on dashboards within your organization or externally.
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Interactive Sharing: Allow viewers to filter and interact with published visualizations.
9. Capstone Project: Building a Complete Tableau Solution
Capstone Project Overview:
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Objective: Apply the concepts learned throughout the course to build a comprehensive Tableau solution, from data connection to final dashboard presentation.
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Key Activities:
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Data Connection: Connect to a real-world data source (e.g., sales data, financial data, etc.).
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Data Preparation: Clean and transform the data using Tableau Prep and other tools.
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Modeling: Design the data model and establish relationships.
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Visualization: Create insightful visualizations and dashboards.
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Storytelling: Create a narrative using Tableau’s storytelling feature to communicate key insights.
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